MEI Awards World-Wide Product Launch – Germany Station

Date: April 24 – 28, 2017
Address
Hanover Exhibition Centre

The MEI Awards World-wide Product Launch was held in Germany in April, which was in the same period with Hannover MESSE fair. The show's chosen lead theme of "Integrated Industry – Creating Value" put a major spotlight on the benefits of Industrie 4.0 and the role of humans in tomorrow's integrated factories.  The show has been held at Hanover Exhibition Centre on a grand scale every June. The show attracted a total of 2350 exhibitors and more than 225,000 professional visitors from around the world. It is said that this show records an unprecedented figure in the 70-year history of HANNOVER MESSE. In these five days, Hannover has served as a global hub for all things related to Industrie 4.0. Every sector involved in the digitalization of industry was on hand to showcase its answers to the key questions faced by industrial enterprises everywhere. The largest number of foreign visitors came from China (9,000), followed by the Netherlands (6,200), India (5,300) and Poland, which is a Partner Country this year.

 

The MEI Awards product launch is located in the Automation Hall, where Kuka, HIWIN, Volkswagen, and IGUS are located, and where Angela Merkel visited at the fair. The MEI Awards committee brought the top quality and excellent Chinese products from 20 Chinese suppliers to global buyers with a unique presentation style. What’s more, 160+ products are exhibited online at the Smart Expo APP, which is developed by a leading Chinese B2B website- Made-in-China.com. It provided a good opportunity for global buyers and domestic suppliers to check products themselves and see online detailed descriptions.



Buyers’ Voice:
As we all know, Germany has an extremely high requirements on product quality. However, many Germany buyers, however, gave high appraisal to these products selected by MEI Awards. Professional buyers checked products carefully and were eager to know more product details. In this booth, many products attracted purchasers’ attention, such as Hanergy rollable thin film solar charger, frequency converter, centering base plate-double, and brushless DC motor. It is worth to mention that, although heavy machines cannot be brought to the booth, but their reputations are high. For example, MEI committee presented a table tablet and TV video about XGC88000 Crawler Crane from Xuzhou Construction Machinery Group Co., Ltd.

Smart Expo App, a newly developed software, also increased buyers’ interest. After viewing detailed product information on the pro, the buyer can directly get the supplier contact information and catalogs by just scanning his business card. “Efficient and eco-friendly!”, praised by buyers at the fair.

 


Chinese Suppliers’ Feedback:
Many Chinese exhibitors at this fair paid a special visit to MEI booth. After checking top quality products listed at the fancy booth, the suppliers were eager to join MEI contest and didn’t want to miss such a great opportunity to present their own top products at a world-class platform. Innovative products such as mini 3D printer, robots are discovered at the fair and their owners show great interest to join MEI product launches. A Chinese firm said that it’s so hard to find a genuine non-profit committee to demonstrate Chinese products to the world, especially on such high recognized fairs. And they expressed that they will invest more on R&D to improve quality, so as to catch up high-level products.

The MEI Awards World-Wide Product Launch makes the whole world know about the power and theory of MEI, that is making joint efforts to transform Made-in-China to High Product Quality and Intelligence, thus showing the beauty of China to the global world.

2017 MEI Awards Product Launches Schedule

January

Las Vegas, USA

March

Shanghai, China

April

Hanover, Germany

September

Shenzhen, China

September

Cologne, Germany

October

Hongkong, China

October

Shenzhen, China

November

Shanghai, China

November

Dubai, UAE

For more information, please visit our website: meiawards.org